The Rise of Micro-Influencers in Brand Marketing Strategies

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2025-10-30 10:18:05

In the age of digital transformation, brands are shifting away from traditional advertising and celebrity endorsements toward more authentic, human-centered strategies. The growing influence of Micro-Influencers is reshaping how brands connect with audiences online. These creators, with smaller but highly engaged followings, are helping companies build genuine relationships, enhance...

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