Digital Transformation Driving New Growth in Consumer Packaged Goods

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2025-10-20 11:17:41

Data has become the lifeblood of the consumer packaged goods world. Every touchpoint — from marketing to manufacturing — generates useful information that helps businesses make smarter decisions. As consumer expectations evolve, companies are relying more on predictive analytics to anticipate preferences and demand fluctuations. While technological adoption has streamlined...

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