How Campaign Automation Helps You Run Smarter Marketing Campaigns

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2026-01-29 13:06:57

Introduction: When Marketing Gets Busy, Not Better A few years ago, I worked with a small team that ran campaigns entirely on spreadsheets, reminders, and crossed fingers. We had great ideas, solid content, and plenty of enthusiasm but everything felt chaotic. Emails went out late. Follow-ups were missed. Data didn’t match across tools. We weren’t short on effort. We were short on...

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